S.A College of Arts & Science host the Fans Festival on 17.03.2025
our institution will host the Fans Festival, featuring the acclaimed actress Bhavana, in collaboration with Galata Media on 17.03.2025.
Department of Visual Communication One-Day Workshop On "The Art Of Acting" on 13.02.2025
The workshop commenced with a warm welcome address by Dr. R. Srinivasan, Head of the Department. He emphasized the importance of acting as an art form and its impact on the entertainment industry. He encouraged students to actively participate and learn from the esteemed resource person. Introduction of the Resource Person: - The Department Director, Mr. R. D. Balaji, introduced the guest speaker, Mr. Shanmuga Raja, a renowned film actor and theatre director. He highlighted Mr. Raja’s contributions to the film and theatre industry, acknowledging his expertise in the field of acting. Art of Acting: This session provided an in-depth understanding of the fundamentals of acting, focusing on various elements essential to performance. Understanding the Fundamentals of Acting: Participants were introduced to the basics of acting, including character development, emotional expression, and stagecraft. The session emphasized how an actor must internalize emotions and effectively portray them to an audience.
Body Language: The importance of non-verbal communication was highlighted. Students learned how gestures, posture, and movement contribute to delivering a powerful performance. Voice Modulation: The session explored voice training techniques, including pitch control, tone variation, and articulation. These skills help actors convey emotions and dialogues convincingly. Stage Presence: Students were taught how to command the stage with confidence and authenticity. This included exercises on movement, positioning, and maintaining audience engagement. Methods and Madness: This segment delved into different acting methodologies, showcasing how actors immerse themselves into roles using various techniques. Method Acting: Inspired by the Stanislavski system, students explored techniques where
actors deeply connect with their characters by drawing from personal experiences and emotions. Improvisation Techniques: The workshop included interactive exercises where students performed impromptu scenes, helping them think on their feet and develop spontaneity in acting. Character Immersion: This involved understanding the psychology of a character, their background, motivations, and behaviors, allowing actors to portray roles with authenticity and depth. Madness in Acting: The session also covered the unpredictable and experimental side of acting, encouraging students to push their creative boundaries and embrace unconventional approaches to performance. The final session was an engaging and insightful discussion where students had the opportunity to interact with Mr. Shanmuga Raja. Key takeaways from the session included: Insights into the Acting Profession: Mr. Raja shared his journey in the film and theatre industry, offering real-world experiences and challenges faced by actors. Industry Challenges: The discussion covered the competitive nature of the industry, the importance of perseverance, and how to overcome rejection and criticism. Career Opportunities: Students learned about different career paths in acting, including theatre, film, television, and digital media. Participants posed questions about character preparation, auditions, and professional growth, receiving valuable advice and mentorship from the resource person. Students from SACAS and other colleges actively participated in the workshop. They posed insightful questions and demonstrated great enthusiasm during interactive sessions. Podcast Coverage: The event was documented through a podcast hosted by Amritha (II B.Sc. Viscom) and Abhishek (I M.Sc. Viscom). They captured key moments and insights shared during the workshop, making it accessible to a broader audience The workshop concluded with a heartfelt vote of thanks delivered by Mrs. Sridevi. She expressed gratitude to the resource person, faculty members, and students for making the session a successful and enriching experience.
Conclusion
The workshop on "Art of Acting" provided an invaluable learning experience for aspiring actors and media students. Mr. Shanmuga Raja’s expertise and engaging delivery enriched the participants' understanding of the nuances of acting. The interactive discussions fostered a deeper appreciation of performance arts, inspiring students to pursue their creative aspirations in the field of acting and media.
Department of Visual Communication at SA College of Arts and Science conducted a flash mob on 12.02.2025
The Department of Visual Communication at SA College of Arts and Science successfully conducted a flash mob to announce the upcoming song release produced by SA Production. This event aimed to generate excitement and showcase student talent. The performance was well-coordinated, attracting a large audience and creating a vibrant atmosphere. The department sincerely thanks Correspondent Sir, Principal Ma’am, Director Ma’am, and all HODs for their support. The event’s success highlights the importance of practical exposure in media and event management, reinforcing creative learning opportunities for students. We look forward to more such initiatives in the future.
Department of Visual Communication at S.A. College of Arts & Science organized an insightful industrial visit on 06.02.2025
Students Explore the World of Print Media: Industrial Visit to Indian Express
The Department of Visual Communication at S.A. College of Arts & Science organized an insightful industrial visit on 5th February 2025, to the Indian Express premises, providing students with an in-depth understanding of the print media industry. Around 60 enthusiastic students participated in the visit, gaining valuable exposure to the nuances of publishing and production techniques.
The visit offered a unique opportunity for students to observe the intricacies of news production, including layout design, editing processes, and printing operations. A highlight of the day was an interactive session with the Production Manager, who shared practical insights into the industry and discussed career prospects in the field. Students also seized the chance to exchange contact information for potential internship opportunities, further bridging the gap between academia and the professional world.
This enriching experience left students motivated to explore careers in print media while fostering a deeper appreciation for the efforts behind delivering credible news to readers.
Department of Visual Communication at S.A. College of Arts & Science organized an insightful industrial visit on 05.02.2025
Students Explore the World of Print Media: Industrial Visit to Indian Express
The Department of Visual Communication at S.A. College of Arts & Science organized an insightful industrial visit on 5th February 2025, to the Indian Express premises, providing students with an in-depth understanding of the print media industry. Around 60 enthusiastic students participated in the visit, gaining valuable exposure to the nuances of publishing and production techniques.
The visit offered a unique opportunity for students to observe the intricacies of news production, including layout design, editing processes, and printing operations. A highlight of the day was an interactive session with the Production Manager, who shared practical insights into the industry and discussed career prospects in the field. Students also seized the chance to exchange contact information for potential internship opportunities, further bridging the gap between academia and the professional world.
This enriching experience left students motivated to explore careers in print media while fostering a deeper appreciation for the efforts behind delivering credible news to readers.
Department of Visual Communication at S.A. College of Arts & Science organized an insightful two-day workshop on Design Thinking 28.01.2025 & 29.01.2025
The Department of Visual Communication at S.A. College of Arts & Science organized an
insightful two-day workshop on Design Thinking, conducted by Mr. Jothivelu Periyasamy, a
leading UX/UI designer known for his expertise in wireframing, prototyping, and multimedia
content creation. The workshop provided students with a comprehensive understanding of
Design Thinking concepts and their application in UI/UX design.
Day 1: Theoretical Exploration of Design Thinking
The first day of the workshop, held on 28th January 2025, focused on the theoretical concepts
of Design Thinking. Mr. Jothivelu began the session by introducing the fundamental principles
of Design Thinking, emphasizing its importance in problem-solving and user-centric design.
Key topics covered during the session included:
Empathizing with Users:Understanding the needs, challenges, and emotions of end-users.
Defining the Problem: Crafting clear and actionable problem statements based on user insights.
Ideation Process: Generating creative solutions through brainstorming and collaborative
thinking.
Prototyping: Developing low-fidelity and high-fidelity prototypes to visualize and test ideas.
Testing and Iteration: Emphasizing the iterative nature of Design Thinking to refine solutions.
The guest shared real-world examples of how Design Thinking is applied in various industries,
particularly in the digital design domain. He highlighted case studies where innovative
solutions were achieved using Design Thinking methodologies, inspiring students to adopt this
approach in their creative projects.
The interactive session encouraged students to ask questions, share their perspectives, and
engage in discussions. The theoretical insights laid a strong foundation for the hands-on
activities planned for the second day.
Day 2: Practical Application of Design Thinking
The second day, conducted on 29th January 2025, was dedicated to the practical
implementation of Design Thinking concepts in UI/UX design.
The session began with a demonstration of software tools commonly used in UX/UI design,
including:
Wireframing Tools such as Figma and Adobe XD.
Prototyping Tools to create interactive user interfaces.
Mr. Jothivelu guided students through a step-by-step process of applying Design Thinking to
a real-world problem. The activity involved:
Empathizing with a Target Audience: Students created user personas and identified pain points.
Ideation and Brainstorming: Teams collaborated to propose innovative solutions.
Wireframing: Students sketched out wireframes to represent the user interface layout.
Prototyping: Using Figma, students developed clickable prototypes to visualize their ideas.
Testing and Feedback:Students tested their prototypes with peers and received constructive
feedback for improvement.
The hands-on session allowed students to bridge the gap between theory and practice, gaining
a thorough understanding of how Design Thinking principles are integrated into the UX/UI
design process. The workshop concluded with a Q&A session, where Mr. Jothivelu addressed
individual queries and provided tips for refining their skills.
The workshop was highly beneficial for students, providing them with
A solid understanding of Design Thinking principles and their significance in creative problem-
solving.
Practical exposure to using industry-standard tools for wireframing and prototyping.
Enhanced teamwork, creativity, and analytical skills through collaborative activities.
Motivation to explore career opportunities in the field of UX/UI design.
Students expressed their appreciation for the engaging and informative sessions conducted by
Mr. Jothivelu. They shared positive feedback, acknowledging the workshop as a valuable
addition to their academic and professional journey.
The two-day workshop on Design Thinking successfully equipped students with essential
knowledge and practical skills required for a career in UX/UI design. The Department of Visual
Communication extends its gratitude to Mr. Jothivelu Periyasamy for sharing his expertise and
inspiring students to think innovatively.
Department of Visual Communication, S.A. College of Arts & Science, organized the screening of the Tamil suspense thriller LARA on 08.01.2025
The Department of Visual Communication, S.A. College of Arts & Science, organized the screening of the Tamil suspense thriller LARA on 8th January 2025 in the SACAS Preview Theatre. This event was spearheaded by Mr. R.D. Balaji, Course Director of the Department of Visual Communication, as part of the department’s initiative to provide students with first-hand exposure to filmmaking and storytelling in contemporary Tamil cinema. The program commenced with a Welcome Address by Dr. R. Srinivasan, Head of the Department of Visual Communication. Dr. Srinivasan emphasized the importance of integrating practical learning experiences like film screenings and interactions with industry professionals into the academic curriculum. Following the welcome address, Mr. R.D. Balaji delivered an Introduction of the Chief Guest and Program Overview. He highlighted the significance of the movie LARA in contemporary Tamil cinema, particularly for its narrative style, gripping screenplay, and the impactful performances of the cast. The screening of LARA began at 9:45 AM and captivated the audience for its entire runtime of 1 hour and 57 minutes. The film, which was released in theatres across Tamil Nadu on 3rd January 2025, has garnered attention for its intense storyline and powerful visuals. Written and directed by Mani Moorthi, LARA stars Ashok Kumar Balakrishnan, M. Karthikesan, Anusreya Rajan, and Varshini Venkat in pivotal roles. The movie delves into themes of resilience, betrayal, and justice, keeping viewers on the edge of their seats with its suspenseful twists and emotionally charged performances.
PUDHU VIBE: Celebrating Creativity and Expression at SA College of Arts and Science on 06.01.2025
*PUDHU VIBE: Celebrating Creativity and Expression at SA College of Arts and Science*
SA College of Arts and Science witnessed an electrifying event on January 6, 2025, through the much-anticipated open mic program, PUDHU VIBE (New Vibe), brought to life today by the creative collaboration of Department of Visual Communication and Tamil Department. The Fueling pot for all the new youthful energies, creativity, really living up to its name of PUDHU VIBE, in association with the FM station, Radio City 91.1, who give a new launch pad for some of its best students to find their voice, singing.
There were about 135 participants, mostly students from the host institution and neighbouring schools and SA Engineering College. This would mean a mixture of participants that brought different perspectives and made the day lively and dynamic.
PUDHU VIBE was an open mic format where participants would do poetry, storytelling, singing, stand-up comedy, and much more. The students take this platform to share every minute thought on social issues to personal experiences; light-hearted to the performances of art.
The creativity and raw talent that the participants brought to the table were not filtered, making it a spectacular event. Many of the performances were emotionally touching for the audience, while others left them laughing in delight. Several students used the stage to bring to light some of the social concerns relevant to their lives, making the event not only entertaining but also thought-provoking.
Radio City 91.1 lent a professional edge to the program. The engagement of the FM station ensured mass reach and helped heighten excitement among participants and attendees.
Both departments' faculty members were thrilled to see the students' talent and creativity showcased. They agreed that such programs are essential for developing creative talent and making people feel like part of a group.
PUDHU VIBE left a mark on all of them by the end of the day. This event has been a proof that there is indeed a need for more platforms to hear young voices. The students and organizers alike are already looking forward to the next edition and eager to continue the tradition of celebrating creativity and innovation.
PUDHU VIBE was much more than an event and an experience with the vibrant spirit of SA College of Arts and Science.
Department of Viscom organized 5-day Value Added Course on ‘The Rythm of Cut’ Day 5
Mr. Lenin and industry Expert in Editing and Filmmaking started his fifth and last day with the introduction and Screening of Short Film
The 5th and final day of the VAC workshop commenced with Mr. Lenin screening a short film, setting the stage for an insightful session on film editing and production. The screening served as a practical example, allowing participants to understand the nuances of editing, shots, and cuts in filmmaking.
Mr. Lenin provided a detailed analysis of various types of shots and cuts used in short films. He explained how different shots—close-up, wide shot, medium shot, etc.—are used to convey emotions, create tension, or provide context. Furthermore, he demonstrated how cuts, transitions, and pacing are essential for enhancing storytelling and maintaining viewer engagement.
He shows Live Editing Demonstration
One of the highlights of the session was the live editing demonstration. Mr. Lenin showcased how a short film is edited in real-time, focusing on both audio and video aspects. The participants were able to observe the complexities involved in cutting, trimming, and arranging footage to form a coherent narrative. Mr. Lenin emphasized the importance of precise timing and rhythm when editing video and audio together.
Our honourable correspondent sir joined the session and honoured the legend personality Mr B Lenin.
In the second session he discussed Audio and Video Editing Techniques
The session delved deeply into the technical aspects of editing. Mr. Lenin introduced the participants to advanced techniques in both video and audio editing, particularly focusing on:
Video Editing: He demonstrated how to manipulate footage, apply effects, and make decisions about scene transitions, timing, and visual aesthetics.
Audio Editing: A significant portion of the session was dedicated to editing the audio track. Mr. Lenin explained how audio editing plays a pivotal role in setting the mood of a scene. He showed how to adjust sound levels, remove unwanted noise, and synchronize sound effects with the video.
He discussed about Background Music (BGM) and Song Editing
A key focus of the session was on Background Music (BGM) and its role in film editing. Mr. Lenin elaborated on the difference between BGM and songs, emphasizing the importance of choosing the right music to complement a film’s tone. He discussed how to differentiate between various types of BGM, such as instrumental tracks, ambient sounds, and songs, and explained how these elements influence the emotional response of the audience.
He also shared insights on editing BGM to fit the scenes, adjusting its tempo, and making sure it blends well with the overall narrative. Mr. Lenin pointed out that even if one doesn’t understand the language of the song, it’s possible to edit the music effectively by focusing on its rhythm, beat, and emotional context.
He discussed Da Vinci Resolve an Industry Standard Editing Software
Mr. Lenin demonstrated the use of Da Vinci Resolve, a leading industry-standard editing software. He explained how the software is used in professional film production for color grading, editing, and audio post-production. The participants were shown various features of Da Vinci Resolve, such as its powerful tools for visual effects, color correction, and seamless integration of audio and video editing.
Mr Lenin highlighted how Da Vinci Resolve is widely used in the industry for its user-friendly interface and advanced features that enable filmmakers to create polished and professional content.
He talk about Final Edit and Screenings
Mr. Lenin proceeded to show the final edit of the short film, showcasing how all the elements—shots, cuts, audio, BGM, and effects—come together to create the final product. The process of refining the film was explained, with a focus on ensuring the editing choices align with the story's emotional and narrative goals.
An interactive session followed, where Mr. Lenin engaged with the participants, answering questions and discussing the challenges and strategies involved in editing short films. This interaction allowed participants to gain deeper insights into the practical aspects of editing, as well as tips and tricks for improving their editing skills.
The final screening of the edited short films took place towards the end of the day. Participants showcased their edited versions of the short film, and Mr. Lenin provided feedback on their work, praising their efforts and highlighting areas for improvement.
The day concluded with the Valedictory Function, where certificates were distributed to the participants as recognition for their active participation and learning during the workshop. The function also included speeches by the organizers and participants, reflecting on the knowledge gained and the overall experience. Mr. Lenin was appreciated for his valuable contribution to the workshop, with a special mention of his expertise and engaging approach to teaching.
The session provided practical, hands-on experience with both video and audio editing.
Participants gained exposure to Da Vinci Resolve, learning about its professional applications. A comprehensive understanding of BGM and its integration into filmmaking was provided. The final screening of edited films allowed participants to apply their learning and receive feedback from an expert in the field.
Conclusion:
The 5th day of the VAC workshop proved to be an enriching and comprehensive experience, equipping participants with the knowledge and skills necessary for advanced film editing. The session fostered creativity and technical competence, making it a fitting conclusion to the workshop. The Valedictory Function marked the successful completion of the program, leaving participants with valuable insights that will enhance their filmmaking and editing endeavors.
Department of Viscom organized 5-day Value Added Course on ‘The Rythm of Cut’ Day 4
Day - 4
Unlocking the magic of music Join us for an exclusive Value added workshop where we dive deep into the art of song editing! Whether you're a budding producer or a seasoned artist, this session will help you fine-tune your sound taken by Mr. B Lenin, Mr. Jaycha ,and Mr. Takkeshi, organised by Department of Visual Communication.
Let's mix, master, and create something unforgettable!
